![]() ![]() Recognizing What the User WantsĪviasales/JetRadar is already one of the largest online travel search engines and they continue to grow by 200% per year and to expand their customer base. It took only 2 weeks to integrate automatic filling in of the personal details into the application. Thanks to an open API, Aviasales/JetRadar developing team easily added a small script to the whole system which allowed to transform the MRZ passenger name coding into traditional official name writing suitable for registration for the flight (i.e. Renowned for its 99,9 % accuracy ABBYY OCR technology dutifully recognized and extracted it as S4EV3UK, which, of course is not applicable for registration of the e-tickets. The thing is that due to the new Russian passport MRZ coding system, last name SHEVCHUK (ШЕВЧУК in Cyrillic writing), for example, is now encoded as S4EV3UK in the Machine Readable Zone (MRZ). However, while the new Russian passports were being processed, it turned out that 100% accuracy recognition results were not enough! Congratulations! All passenger information has been filled in automatically! ![]() The passport is being processed by ABBYY Cloud OCR SDK. Focus on the Machine Readable Zone (MRZ). Choose to add information by taking a photo. ABBYY Cloud OCR SDK is certainly among the features which add extra value to the customer experience and ensure that most smartphone users have the Aviasales or JetRadar brand in their pockets. The service is platform-independent (which is crucial for cross-platform applications), famous for its award-winning accuracy, and very easy to implement which will make their product stand out. Only ABBYY was up to the challenge and already had an ideal solution at hand - ABBYY Cloud OCR SDK. So the company started looking for a solution which would be flexible enough to take all the differences into account and yet guarantee superb quality. Then you just wait a few seconds and see all the fields filled in automatically.īut is it that simple in practice? Why is the solution unique? Passports differ from each other just as much as the countries they are made in: variety of backgrounds, field alignments, languages, etc. The idea which occurred to the Aviasales team is ingenious in its simplicity and yet doesn’t have any working alternatives: you take a picture of your passport and the app extracts your personal information. It was crucial to facilitate this step as much as possible. One problem which bothered most people was inserting their personal details into the database manually. Although the search process is very fast and easy, booking and buying tickets from the mobile device used to be a challenge. The scale at which Aviasales operate is impressive: its website and apps are used by 5 million people per month, with the users making 400 000 searches per day and spending an average of 30 seconds searching for tickets. Catering to the most recent trends, they have acknowledged the growing use of mobile apps for searching and booking plane tickets and acted upon it: according to the App Store rankings, their applications rank is in the top 10. If you ever had to search for flights online, then you have come across Aviasales or JetRadar as it is one of the largest travel search engines gathering airfares from 728 airlines, 100+ agencies and 5 booking systems.
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